by Brandy Wheeler | Aug 2, 2010 | Design
What’s the biggest mistake you can make when designing an advertisement for your business? Over-stuffing. Oh, you know what I’m talking about. If the last ad you produced was packed like a suitcase on a 3-week safari, then you’re guilty as charged....
by Brandy Wheeler | Jun 23, 2010 | Photography, Quick Tips
It’s summer vacation and you’re snapping photos at whim trying to capture these memories to savor when the cold winds of winter return. But haphazard shooting will only find you leafing through prints or thumbing your iPhone at home and wondering why those...
by Brandy Wheeler | May 20, 2010 | Marketing
How to Use Customer Concerns to Build Your Business: The Art of the Testimonial A few weeks ago I read a great article by Sean D’Sousa which distilled the process of collecting testimonials into 6 simple steps. That’s when I discovered the critical mistake...
by Brandy Wheeler | Apr 22, 2010 | Design, Quick Tips
I’ve been surfing the design sites for hot new web resources for the D.I.Y. Designer. Here are 3 hot links I wanted to share. In honor of Earth Day we’ll start with one that’s environmentally friendly too. PrintWhatYouLike.com You know the drill. You...
by Brandy Wheeler | Mar 22, 2010 | Design
Creating a color palette is one of the most challenging aspects of D.I.Y. design. While there is no right or wrong approach I thought I’d share a few tips from the pros to help spur the creative process along. Take a design tip from Mother Nature Artists often...